Ford looking for young drivers to bring the Fiesta to America
Click above and scroll down to watch the video Ford is trying to create a viral campaign to spCar Blog Greenthe word about its new Fiesta small car, and it may want you to be a part of it. If you are a so-called “millennial” (born between 1979 and 1995), you’re a prime target for the ” Fiesta Movement .” Fiestas for the North American market start production around the end of this year in Mexico, but 100 cars were built this week in Cologne Germany and shipped to the U.S. to get the movement going. They don’t want just anyone though, they are specifically looking for those that can spCar Blog Greenthe news via social networks. Those who want to be “agents” for Ford will have to start by creating a video explaining why they should be part of the Fiesta Movement and putting it on YouTube. The 100 agents who get selected will be given monthly “missions” that will be documented on places like Facebook, MySpace and other social networks. If you’re interested head over to http://fiestamovement.com/ for all the details. Applications can be submitted until March 13, and there’s a video available after the jump. Gallery: Chicago 2009: Fiesta Movement 01 [Source: Ford ] Continue reading Ford looking for young drivers to bring the Fiesta to America Auto Blog: MPG , Ford , Green Daily Ford looking for young drivers to bring the Fiesta to America originally appeared on AutoblogGreen on Fri, 20 Feb 2009 18:45:00 EST. Please see our terms for use of feeds .Car Blog Green | Car Blog Green | Car Blog Green
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Ford looking for young drivers to bring the Fiesta to America
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Leave a commentFord to give 100 drivers early access to Fiesta, apply now!
Auto Blog: Green Culture , Ford , Green Daily , USA Click above for a high-res gallery of the Ford Fiesta sedan Anxiously awaiting the Ford Fiesta’s official arrival in the States? Well, have we got news for you! Ford is looking for 100 volunteers to take the wheel of its brand new subcompact for six months, documenting the process along the way. Want in? You’ve got to “have a presence on the web,” and be able to write well or be able to capture a good story on video. Ford’s “Mission Control” will send each driver “secret assignments” to fulfill along the way. Best of all: it’s all free. No charge to use the car, keep it topped up with gas or keep it insured. General Motors did something similar to this with its Project Driveway campaign , but that was for hydrogen-powered cars that have no real chance of making it into the driveway of an average Joe any time soon. The Fiesta, on the other hand, is a car that’s already sold in International markets, and it’s on-sale date is already scheduled in the U.S. as a 2010 model. Gallery: Ford Fiesta sedan [Source: Fiesta Movement ] Ford to give 100 drivers early access to Fiesta, apply now! originally appeared on AutoblogGreen on Wed, 14 Jan 2009 08:51:00 EST. Please see our terms for use of feeds . Car Blog Green|Car Blog Green|Car Blog Green|Car Blog Green
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Ford to give 100 drivers early access to Fiesta, apply now!
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